Lil Miquela Biography: Net Worth, Wikipedia, Calvin Klein, Fashion, Instagram, Pictures

Miquela Sousa, also known as Lil Miquela, is a character created by Trevor McFedries and Sara DeCou in 2016.

Initially, Miquela’s story was told through an Instagram account, revolving around her as a digital model who clashes with computer-generated characters while promoting various brands, especially is in the fashion industry.

As a marketing tool, Miquela has been used to promote streetwear and high-end luxury brands such as Calvin Klein and Prada.

In just two years since launching her account, she has attracted over a million followers, and as of February 2023, she has over 2.8 million followers on Instagram.

Source

The fictional character, Miquela, is a young woman who works as an Instagram model and is from Downey, California. Her first post was made on April 23, 2016.

Rumor has it that British model, Emily Bador, is behind the account. Although Bador denied these claims, she recognized the physical similarities between herself and Miquela.

In April 2018, Brud, a Los Angeles-based startup led by Trevor McFedries, made a public announcement. They revealed that they were responsible for creating the character and Instagram account.

Plot

In April 2018, a duplicate character named Bermuda allegedly “hacked” Miquela’s account, deleting all of her photos and swapping them with photos of Bermuda.

It was later revealed that both Miquela and Bermuda were fictional characters created by Brud’s Trevor McFedries and Sara Decou.

They then started sharing photos of the two characters and the account was then handled again by Miquela’s team.

The narrative developed around Miquela portrays her as an advocate for social justice. As part of the storyline, in 2020, Miquela and her “human” partner decided to break up.

Fashion collaboration

Miquela has posed for photos with a number of celebrities, including Diplo, Molly Soda, Millie Bobby Brown, Nile Rogers, Shane Dawson, Samantha Urbani and Pabllo Vittar.

She has also been “interviewed” or featured in various publications such as Refinery29, Vogue, Buzzfeed, V-Files, Nylon, The Guardian, Business of Fashion and The Cut. In April 2018, she appeared on the cover of Highsnobiety magazine.

Miquela has also appeared in V and Paper magazines. In February 2018, she was chosen to take over Prada’s Instagram account during Milan Fashion Week.

She also appeared in Calvin Klein ads alongside Bella Hadid, where both models were animated. Furthermore, Miquela also cooperates with Samsung.

That same year, she was hired as a contributing art editor for Dazed magazine. Miquela made history in 2020 by becoming the first digital avatar to sign with a talent agency when she signed a deal with CAA, becoming their first virtual client.

At the time, it was revealed that WME previously represented Miquela.

CD

  • Not mine
  • than you
  • You should be alone
  • Hate me
  • Right behind
  • Sleep in
  • Money
  • waste
  • Automatic
  • Speak up
  • Machines
  • Masterpiece
  • Feeling difficult

Leave a Comment