Biography
Yi He is a prominent Chinese entrepreneur and investor, known for his role in the cryptocurrency world as the co-founder of Binance, one of the largest cryptocurrency exchanges globally, alongside Changpeng Zhao (CZ). Born in 1986, Yi has a rich and diverse background, including academia, psychological counseling, and media hosting, before she ventured into the cryptocurrency space.
Her entrepreneurial journey in the crypto space began with OK Coinwhere she played a key role in bringing this product to market. Yi He has participated in Binance shortly before its launch in 2017 and has been instrumental in shaping the company’s marketing strategy. She is also deeply involved in Binance LabsFocus on discovering and nurturing early stage blockchain projects.
Yi He’s vision for cryptocurrency aligns with fostering a decentralized ecosystem that empowers users and supports the free flow of value, similar to how the internet transformed information. Her business approach combines a user-centric philosophy with a strategic outlook on the future of the blockchain industry, aiming to support sustainable projects and build a community-driven ecosystem. Under her leadership, Binance has also participated in major social initiatives, such as the Binance COVID-19 Relief Fund, demonstrating its commitment to social responsibility.
Chinese businessman
Yi He |
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 Yi He: History ‧ Biography ‧ Photos |
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| Wiki Events & About Data | |
| Real name: | Yi He |
| Born: | October 14, 1986 (age 37) |
| Place of birth: | China |
| Nationality: | Chinese |
| Education: | Do not have |
| Height: | Do not have |
| Parents: | Mr. and Mrs. He |
| Siblings: | Do not have |
| Couple: | Unmarried |
| Boyfriend • Partner: | Changpeng Zhao (rum.) |
| The children: | Do not have |
| Job: | Businesswoman |
| Net worth: | 3 billion dollars (USD) |
Early life and education
Yi He, born August 8, 1986 in China, is a key figure in the cryptocurrency world as the co-founder of Binance. While specific details about her early life, including her ethnicity or religion, are not widely known, her transition from China to becoming a leading force in financial technology highlights her diverse background and adaptability.
Although Yi He has not publicly shared details about her ethnicity or religious beliefs, her Chinese origins suggest she is Han Chinese, the dominant ethnic group in China. Her religious practices or beliefs are not clearly documented as of 2024.
Details about Yi He’s parents and siblings remain confidential. However, her background and education reflect a supportive environment that nurtured her entrepreneurial spirit.
Yi He studied psychology in South Korea, showing an early interest in understanding human behavior. This interest later benefited her roles in marketing and management at Binance. Her educational journey also included media and communications, highlighting her broad interests that would later contribute to her success in the cryptocurrency and blockchain technology sector.
Career
Yi He has established a prominent position in the cryptocurrency industry, primarily through his role as co-founder Binanceone of the world’s largest cryptocurrency exchanges by trading volume. Prior to entering the crypto space, Yi He had a diverse career, including a stint as a TV host in China, which enhanced her public recognition and communication skills. Her interest in psychology and media provided the foundational skills that would later benefit her in her marketing and management roles at Binance.
Yi He’s entry into the crypto space began with OK Coinwhere she made significant contributions, demonstrating her early involvement in digital currencies. This experience proved invaluable when she co-founded Binance with Changpeng Zhao (CZ) in 2017, shortly before its launch.
At Binance, Yi He has played a key role beyond being a co-founder, influencing the exchange’s marketing strategy, user growth, and brand image. Her leadership role extends to Binance Labswhere she manages investments in blockchain and Web3 projects. Her role as head of Binance Labs, overseeing a venture capital arm with $7.5 billion in assets, highlights her strategic importance within the company.
Yi He’s vision for Binance and the broader blockchain ecosystem is focused on supporting sustainable projects, enhancing the utility of cryptocurrencies, and democratizing access to financial technologies. Her role at Binance Labs involves not only investing but also nurturing the next generation of blockchain innovation.
While often working behind the scenes, Yi He’s strategic decisions and public appearances, especially during regulatory scrutiny, underscore her growing influence. Her media activities, such as her Bloomberg articles, reflect her strategic efforts to shape Binance’s public narrative during difficult times, positioning her as a key spokesperson alongside CZ.
Social media
- Instagram: Yi He (@yihe_binance)
- Twitter: Yi He (@heyibinance) · X
Personal life
Yi He, who is widely known for her key role at Binance, has yet to reveal whether she has a husband, boyfriend or children.
Net worth
Yi He is recognized for her key role at Binance and the considerable wealth she has amassed through her involvement in the cryptocurrency industry. Her net worth is estimated at $3 billion.
