Scooter Braun has announced his retirement from music management to focus on his role as CEO of Hybe America, a South Korean entertainment giant.
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Famous for managing artists like Justin Bieber and Ariana Grande, Braun faced criticism for his acquisition of Taylor Swift’s master in 2019.
You are watching: Scooter Braun was ridiculed after quitting his job as a music manager: ‘Good job, now you’re no king at all’
He shared on social media that he has joined the board of Hybe’s US branch and will prioritize being a father and CEO over his previous management role. The Instagram post has a very short status – “23 years”, but the message is quite long, conveyed through a series of photos.
A post shared on Instagram
In the post, he addressed all the negative things that were said about him and the artists leaving his agency.
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“A lot has been said about what’s happening in our company… and in my career. When we’re successful, I smile, and when we’re attacked, I always trying to take the high road. But over the past three years, I’ve begun to feel that taking the high road has created confusion and ambiguity about who we are,” he wrote.
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In this post, he also told fans not to worry about not having anything to do and also shared about his future plans. “With Hybe’s strong growth, I also look forward to continuing to invest in the new generation of entrepreneurs and serve as a national board member for Make A Wish as well as helping individuals,” he wrote. and the community through our family’s Braun Foundation. Between all of this and coaching my kids, I don’t worry about being busy.”
However, the comments section is not very good. While there were people who wished him success with this decision, especially those in the same industry, many netizens told him “I hope you escape”. Others say it’s about time.
In particular, @daisymarie_4 wrote: “Better!! People abandoned you for many reasons.” Another commenter, @maryamvirk_ wrote, “Thank god. This role was never even yours in the first place. Now you can’t illegally steal and own someone else’s work! Everything you ever did as a manager was absolutely NOTHING LOL!”
One commenter, @karlijnalphenaar followed up, “now you are the king of NOTHING… thank you madison for this amazing song.”
One commenter, laurapagano wrote, “WOOOOOO THANK GOD. THE MUSIC INDUSTRY IS FREE”
In addition to his work with Bieber, Grande, Asher Roth, Lil Dicky, Dan + Shay and others, Braun also founded Schoolboy Records. The label has released music from Carly Rae Jepsen, Psy of “Gangnam Style” fame and DJ Martin Garrix, among others.
Braun joined Hybe in 2021 following the company’s acquisition of Ithaca Holdings, which previously acquired Taylor Swift’s masters and then sold them to Shamrock Holdings. Since joining Hybe, the group has also acquired Atlanta label Quality Control Music.
It was recently reported that an upcoming documentary on Discovery+, “Taylor Swift vs. Scooter Braun: Bad Blood,” will delve into the personal and legal controversies surrounding the highly publicized feud between Taylor Swift and Scooter Braun.
ALSO READ: Documentary ‘Taylor Swift vs Scooter Braun: Bad Blood’ to explore the drama of the master
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