Pasquale Rotella is the CEO and founder of Insomniac Events, a leading company that produces electronic music festivals, including world-renowned music festivals. Electric Chrysanthemum Festival (EDC).
He founded Insomniac in 1993, driven by a deep passion for dance music and a vision of creating memorable experiences that bring people together.
Rotella’s commitment to fostering a sense of community and inclusion in the electronic music scene is the driving force behind Insomniac’s success.
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- Full name: Pasquale Rotella
- Stage name: Pasquale Rotella
- Date of birth: August 8, 1974
- Age: 50 years old
- Place of birth: Glendale, California, USA
- Nationality: American
- Occupation: Businessman
- Height: 1.78m
- Parent: Irene Guadagno
- Siblings: unknown
- Spouse: Holly Madison (m. 2013–2019)
- Children: Rainbow Aurora Rotella
- Relationship: Divorced
- Net worth: 50 million USD
Early life and education
Pasquale Rotella was born on August 8, 1974 in Glendale, California, United States to Italian immigrant parents, Irene Guadagno and an unknown father. He grew up in a close-knit family, which instilled in him a strong work ethic. There is very little information about his siblings.
Rotella attended the University of California, Los Angeles (UCLA), although details about his degree are unknown. His ethnicity is Italian-American, and although his religious beliefs are not publicly detailed, he has embodied the values of peace and unity. However, there is no information that he actively participated in any religious activities.
Career
Pasquale Rotella founded Insomniac Events in 1993, inspired by the vibrant underground dance music scene in Los Angeles. His first event attracted only 300 attendees, but Rotella’s vision and passion quickly transformed the company into a global powerhouse.
Over the years, Insomniac has expanded to host more than 250 annual events, attracting more than a million attendees each year. Rotella’s emphasis on creating immersive experiences that combine music, art and community has played a key role in establishing Insomniac as a leader in the festival industry, with Electric Chrysanthemum Festival (EDC) became one of the company’s most iconic events.
Under Rotella’s leadership, EDC has grown into one of the largest and most influential music festivals in North America, attracting hundreds of thousands of fans to its events. Since launching in Las Vegas in 2011, the festival has had a profound economic impact, generating more than $621 million for the local economy.
Rotella’s innovative approach to event production has set new industry standards, incorporating intricate stage designs, interactive art installations and a strong focus on audience interaction. fan. These elements have helped EDC stand out as more than just a festival, but a celebration of music, art, and the shared experiences of attendees.
Rotella’s contributions to the electronic dance music (EDM) industry have earned him widespread recognition as one of the most influential figures in the field. He was featured on advertising board Power 100 list multiple times and praised by various publications for his impact on the global EDM scene.
In addition to his business success, Rotella is also devoted to charity, Insomniac has donated more than $1 million to charitable causes in recent years. This commitment to giving back reflects Rotella’s belief in the power of community and desire to support the communities that help Insomniac grow.
Social Media
- Instagram handle: @pasqualerotella
- Facebook manager: Pasquale Rotella
- Twitter name: @PasqualeRotella
Personal life
Pasquale Rotella was married to Holly Madison, a model and television personality, from September 2013 until their divorce in 2019. They have a daughter together, Rainbow Aurora Rotella, born in March year 2013.
Despite their separation, Rotella and Madison remain committed to co-parenting and providing a stable environment for their daughter. Their dedication to raising Rainbow together shows their strong bond and commitment to their family, even after their marriage ended.
Net worth
Pasquale Rotella’s net worth is estimated to be $50 million, largely stemming from his position as CEO and founder of Insomniac Events, best known for producing prominent electronic music festivals such as Electric Chrysanthemum Festival.
