Ariana Grande is reportedly still working with Scooter Braun and Hybe less than a year after dropping him as manager in 2023.
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Grande’s representative announced that her partnership with Braun has resumed.
You are watching: Ariana Grande is still working with Scooter Braun after cutting ties with him
“Ariana Grande and HYBE, led by CEO Scooter Braun, look forward to continuing their long-term business partnership and pursuing creative opportunities within Weverse and REM Beauty,” SB Projects shared on their Instagram page . “Grande in this new chapter will continue to be managed exclusively by Brandon Creed/Good World Management.”
HYBE will not be involved in Grande’s musical endeavors as they will only promote her makeup brand, REM Beauty.
“New chapter but always team Ari :),” Braun said on Instagram.
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According to Variety’s sources, in September 2023, Grande appeared to have officially broken up with Scooter Braun, SB Projects and HYBE America.
“Ariana is leaving both Scooter and HYBE. There is absolutely no truth to her staying,” the source confirmed, proving that Grande’s unfollowing of Braun on social media earlier this week had the power heavy.
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speculate about Grande and Braun’s relationship growing as the pop star followed Braun on Instagram, but after the news emerged, she no longer followed him.
They added: “They are friendly but she has outgrown him and is excited to go in a different direction.” “Yes, there are negotiations going on because of the contract. But this is her choice. It’s time for something new.”
According to a report by Billboard, Grande signed with Good World Management, a newly formed management company, in December 2023.
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“[Ariana] like that [Brandon] understand her on a different level and between acting and music, she has a lot left to do and is excited to find a new support system to help her with her plans,” a source revealed.
Meanwhile, another source said Grande wants to focus on her art and put her artistry and vision above anything else.
“He is the perfect person to help her realize her vision for the next chapter in her life and career,” another source revealed.
Film producer Brandon Creed manages Good World Management. As of July 2023, Creed has signed Mark Ronson, Troye Sivan, Normani and Charli XCX. Bruno Mars and Lizzo are also former Creed customers.
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